Friday, December 3, 2010


Every form of media control guaranteed by the high capital costs of entering film, book, record, or news distribution have crumbled with the simple low cost tools of digital media. The only thing left to them is their copyrights, and if they can't keep adding new ones, they will be left standing still, holding an icecream cone melting in the blast furnace of the future.

There is an immense and growing marketplace of ideas up for grabs. Go out there and get rich exploiting it. If you are successful, what you stand for will communicate itself to millions of people despite all the handicaps of having to reach them partially through the decaying media culture. 

Senior Fellow, Annenberg Center for the Digital Future (USC)

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